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90° West Welcomes Senior Video Editor: Michael Colasardo

April 19, 2022 90-News

Hi, I’m Michael and I am the new senior video editor here at 90 Degrees West!

What Excites You Most About Collaborating with other Agencies?

What excites me most about collaborating with other agencies is that every project comes with a brand new creative. There’s always a new objective that we’re trying to solve. I really love sitting together and looking and listening to their ideas and then seeing how we can help elevate those in post.

What’s your favorite part about Video Production?

My favorite part about production – in general – is probably the process of it. You know, I love seeing the finished product and pre-production is so much logistics and problem solving – that’s fun.

But there’s this moment in editing when all the pieces just start to line up almost naturally. It’s one of the most exciting parts of the process, because it’s that moment when a piece starts to come to life, and you start to see the whole vision: from just storyboards to what you think the final product is going to be. When you’re starting to see it kind of evolve right in front of your eyes – that’s got to be my favorite part of the whole process.

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POST-PRODUCTION
Ellen Legow
Ellen.Legow@90degreeswest.com
(314) 241-9039
PRODUCTION
Pete Halliday
Pete.Halliday@90degreeswest.com
(314) 241-9039

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