Boy, did we make a mess of this project – and the client loved it! Working along side our agency friends at Magpie, 90° West produced a series of product benefit videos for Pergo that are featured on the Lowe’s website.
Shot in-studio in North Carolina, we put Pergo’s waterproof flooring to the test by capturing all of the drops, plops, and slops in super slow motion. Needless to say, the floor wasn’t the only thing covered in cereal by the time we wrapped.
Produced by Pete Halliday and directed by Jason Stamp – the multi-day shoot produced some amazing images and Senior Editor, Scott Conger put all of the pieces together in post. Mark Bartels added his special touches with sound design and Scott Whiteaker made sure the color popped off the screen.
All-in-all it was a fun campaign with a great client, and at the end of the day, what more can we ask for!